A discussion for business journals and trade publishers who create and publish company rankings and rich company databases. The site provides insight into the methods of publishing company rankings and databases in the digital age.

Best Practices

These articles provide practical examples of effective marketing strategies for rich data, specifically for business journals and trade journals selling data from book of lists, business rankings, editorial directories, nominations, and public records.

My intent has been to provide short, clear, commentary rich with visuals and links, so that publishers will be able to see these strategies in action and implement variations for themselves.

Click here to see all articles from the Best Practices series.
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